What Is Vitamin M?
M is the Dose of Melanin we provide you with through our gifting experiences celebrating Black
culture, collaborating with Black owned brands and sharing stories of Black entrepreneurs through curated digital platforms.
Black Owned Things Box
Make self-care a priority while celebrating Black culture with our monthly subscription box.
The Vitamin M Experience
We celebrate Black culture and Black entrepreneurship through our shopping, networking, and empowering events.
The Vitamin M Suite
Check out our YouTube channel and Podcast highlighting and amplifying the voices of Black entrepreneurs.
Curated for you
Receive 4-5 Black owned/or sourced products from featured brands and exclusive VM Style product releases curated for you to make self-care a priority while celebrating Black culture and supporting Black owned businesses every month.
About the Creator
Kerry Croft is a multi-talented, fashion merchandiser, businesswoman and philanthropist who is known for her relentless determination, ambition and desire to make an impact in her community.
Born in Kingston, Jamaica, where poverty was no stranger to many families, her mother was adamant about ensuring opportunity and quality education for her daughter. The decision was made to leave Kingston to come to the United States with little but the hope for the promise that was only read about – the pursuit of the American dream. Kerry was focused on making her mother’s decision worthwhile.
Kerry always demonstrated a willingness to do things her own way at an early age. As a teenager, her love affair with fashion, beauty and health became the mainstay of her career aspirations. She graduated with honors from Virginia Commonwealth University, in Richmond, Virginia, after pursuing a Bachelor of Arts in Fashion Merchandising. At age 26, Kerry moved to New York City to seek out and embrace the real-life hustle and experience of the fashion hub of the United States.
It wasn’t long before Kerry began to make a name for herself, quickly climbing the ladder becoming Sr. Merchandiser for Kenneth Cole Reaction where she was given full creative control in the development of their men’s suiting line. Her keen eye for fashion, strong work ethic and international resourcefulness earned her the respect of her colleagues